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The best UK Search Engine Optimisation Companies
Each year for the last 4 years I have done a survey to
find the best SEO companies in the UK based on their performance on their
own behalf in achieving top rankings on their major key phrases. These
phrases are likely to be particularly competitive because the industry
sector is itself very competitive, with no dominant brands, and because
this is a significant and visible proof of performance for potential
clients.
The key phrases are found in the Overture UK keyword
assistant tool and are as follows:
|
October 2004 |
October 2005 |
|
Key Phrase |
No searches |
Key Phrase |
No searches |
|
search engine
optimisation |
16147 |
search engine optimisation service
|
36498 |
|
search engine
submission |
7920 |
search engine optimisation |
33045 |
|
search engine
optimization |
5350 |
search engine marketing |
15869 |
|
search engine
ranking |
4376 |
search engine optimization |
15836 |
|
search engine
marketing |
3910 |
search engine submission |
13849 |
The change since last year supports 2 theories:
1) A continuing increase in the number of searches
2) Searchers are becoming more sophisticated and are
using more specific phrases.
I checked the top 10 companies under each of the 5
phrases in the top 3 search engines: Google.co.uk, Yahoo.co.uk and
MSN.co.uk. The table below shows the number of top positions held by each
company.
Congratulations to bsolveit.com who come from nowhere to
lead the field this year.
These companies are competing to
attract the largest (and most profitable) UK clients. Companies with
lesser budgets may be better served with a more niche marketing approach.
For that, you may like to note that Web 4 Marketing currently holds the
following front page listings in Google:
| Key Phrase |
Position |
| web marketing UK |
1 |
| web marketing consulting |
6 |
| web marketing |
6 |
| website optimisation |
7 |
Happy New Year!
Stephen Orr |